IN THE SPRING issue of Western Equipment Dealer, I wrote about “5 Key Areas that Separate Average and Great Dealerships.” After a dealer friend read the article, he asked what odd or funny things have trainers for WEDA’s Dealer Institute experienced in dealerships....
For every 100 dealerships, there are 200 commission structures. We work with dealerships that have a different compensation structure for each salesperson. If it works, don’t fix it. But is your compensation plan generating the results you desire or just the results...